Released into the mobile advertising business policy, developer support is the highlight

In 2014, the click-through advertising acquisitions listed, became the first domestic a-share listing of mobile advertising platform, which went from “grass-roots” to “dark horse” metamorphosis, attracted the attention of the industry. Prior to that was extremely low key, media rarely seek to its message. It is understood that the points into the online operators, the mobile Internet advertising industry is famous for its good reputation, good reputation, developer sharing, APP embedded media services has been the industry leader in recent days, small series from the point into the Interior is gleaning its 2015 business policy, which reads as follows:
1, business up strategy first proposed.
It is understood that point into the annual strategy conference was held in early 2015, founder,/CEO Wang at the meeting pointed out that point into the commercial dock in mobile developers, is the fountainhead of mobile advertising platform, is imperative to business up will be in the way.
Stronghold 2, developer support plans to Li JianMing, Deputy Chief revealed that the developer for mobile advertising platform is required depends on two things: 1. maximize the flow and stability of earnings, mainly refers to drive advertising unit price, percentage of guaranteed income to the account in a timely manner; 2. ensure user experience, mainly refers to the relationship between advertising content and App content. Accordingly, the points into the 2015 Launches Developer support program, grew up in small and medium developers support and traffic gains support, cost-control system helps application developers benefit from three aspects.
First of all, enabling small and medium developers grew to benchmark application and, secondly, through traffic is now expanding the developer gains channel through data analysis fair and reasonable for the report data, in the form of advertisement is optimized to ensure continuously maximize advertising revenue for developers. In addition to Banner, recommended table plaque, integral wall, outside walls, rich media ad formats, more diverse forms of advertising will be published. Meanwhile, application developers support policies to reduce operating costs through advertising costs; 3, customer service system optimization in order to provide the best quality and most comprehensive service for the purpose of settlement of efficient and convenient developer access, make a point to become the industry has the most professional customer service system platform for mobile advertising services.
4, high quality media resources integration is planned for 2015, reached 20 points into the embedded APP media type categories, of which up to 40% per cent of mobile gaming and, in addition, accounts for a relatively large number of just for fun (8%), the e-commerce payment 7% reading 6%, news, video (5%) and so on. Points into business Deputy President Li JianMing in industry exchange Shang had repeatedly mentioned, in whole mobile APP market in the, quality media of advertising put quality high, from long-term view, more can meet brand advertising main of advertising put needs, with brand advertising main of mobile Internet advertising put needs of outbreak, quality media brings of value will far Super Yu industry within of is expected to, with advertising form and content of fusion, future mobile media of value will continued fast release.
2015 points into a business plan started in full swing, follow-up with the development of small and medium developers access to promotions, start small and medium developers grew up nurtured through the plan. According to reports, the strategic partner has access to a number of quality points in the near future. 2015 click-through advertising continues to lead the industry!

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