NET announced strategic cooperation with WiFi master key
The mobile Internet era, users demand for Internet access is needed. Is accompanied by the growing popularity of WiFi in public places such as restaurants, cafes, public WiFi is also becoming an important Internet portal for people to travel. For businesses, WiFi is connecting offline business with online services best plumbing, as many Internet companies scramble for cakes.
Recently, the network announced strategic cooperation with WiFi skeleton key, by hiring, rental, WiFi access on the NET master key, connect offline business with online services, the first value of mining the O2O crossing.
It is understood that the WiFi master key are linked is still owned by network WiFi Internet access tool, it automatically gets free WiFi around information and establish a connection, the user can easily access wireless networks anywhere, browse news and information. At present, the product of 500 million users and a daily consumption of 1.7 billion, becoming the largest tool software. China Unicom at the end of 2014, Android and other major neutral authority in the selection of become the mobile QQ, third APP after app products. In addition to the focus on free WiFi service, master key also gives users a day free push O2O localized service.
Go to market as the most professional Classifieds site, including housing, second-hand, recruitment and career services, vehicle rental and sales transactions of life services, to meet customer demand for one-stop experience. Coupled with the early layout of the network in the field of mobile Internet, so vast amounts of service life information and quality user experience access to the users, recruitment and real estate has become one of the Internet’s first camp. After access skeleton key, go to the directly to the master key to 500 million + users, housing and quality of life services such as recruitment information will be through the master keys of direct users, anywhere, anytime can query. In addition, the premium content to users will also enhance the user dependent on the skeleton key, increase its stickiness.
For this combination, the insiders: this is the go to market in the era of mobile Internet channels, many terminals to preempt the user entry of major initiatives. WiFi services are becoming a piece of land has been chasing, through the cooperation with a master key, go to the Live service coverage on city populations, allowing users to enjoy the Live service information. The cooperation will become an important bridge network connects consumers with O2O merchants, help to boost its audience reach, improve the work-life.
In this regard, the WiFi skeleton key Vice President Li said: in 2015, we hope that in addition to the master key so that everyone can enjoy free Internet access, a free convenient living service information for everybody. O2O network cooperation is connection and an important part of service providers and users via WiFi to the location of the consumer behavior, local to the user pushes the market platforms have developed a quality life services information, for promotion of fairs and providing accurate background, help own build O2O overlay from land to air, achieving win-win situation.
NET Vice President Zhao Shiyong said: public WiFi access covers, clothing, shopping, recreation, social and all other debris, to seize this entry will help market the shortest path to service users, fast local service line commercial premises, interactive and comprehensive online marketing, trading, to help market become the first living service O2O platform strategic layout. It coincides with the core WiFi development of skeleton key. Future we will access more fair, more massive traffic acquisition, O2O docking more offline services, thereby the O2O entrepreneurship on the Internet wave leader.