Re/code wave: United States based on the best science and technology media’s new

Re/code wave: United States based on the best science and technology media's new

Tencent technology reported Xu Anna

Last day of 2014, Tencent announced a partnership with United States leading technology media Re/code exclusive, officially became Re/code sole content partner in greater China, enjoy its exclusive license.

(Re/code Chinese site link: http://tech.QQ.com/recode.htm)

Re/code was founded in January 2, 2014, is made up of woerte·mosiboge (Walter s. Mossberg, nicknamed “Dr Mo”) and Kala·siweishi (Kara Swisher) founded.

In 2007, accepted with Steve jobs and Bill Gates interview with Dr Mo and siweishi, the classic “rival” is already fixed in the minds of many people. There may be some people who are in that dialogue had known Dr Mo, but more people pay attention to him because he is a columnist for the Wall Street Journal, IT products, senior evaluation specialist.

A year before Apple releases a new product, Mossberg will for the first time to test it, and this year is no exception, in September, Apple released before iPhone6, Mossberg for a week’s trial and then written iPhone6 is worthy of a champion, caused widespread concern in the industry.

Mossberg is never shy about boldly show their attitude, he will from the consumer’s point of view, in-depth, objective and impartial evaluation of innovative products and technologies. If some product performance is not satisfactory, even giants such as Apple, Microsoft, he is blunt, industry says he is a respected technology writer.

Mossberg in the Wall Street Journal for more than 40 years, is the most senior figure, was widely considered to be one of the IT industry’s most influential commentators and appeal. The New Yorker says, very few tech columnists can “directly about a technology product sales.” Wired magazine is called its influence can affect the success or failure of an industry, praising it as “King maker”.

United States National Press Foundation will “2014 outstanding online journalism award” given to Re/code, the previous winner for the Wall Street Journal and NPR.org.

Boomers throwing continually creating high-level General Assembly “blockbuster”

Code and the AllThingsD Conference every year, the General Assembly invited participation to technology industry leaders, and even some bosses usually showed up, so a lot of the tech world elite are reluctant to miss.

AllThingsD has since 2003 held the first session of the General Assembly, every May 27-29th will be opened as scheduled in Los Angeles, California.

Mossberg science guy with some exceptionally good, by virtue of his own prestige in the industry, and for the 11th Code Conference this year, had invited many heavyweight guests, including Google co-founder Sergey Brin, Microsoft CEO Nader, Intel CEO section strange, and has been called the “Queen of the Internet,” said KPCB partner Mary Meeker.

Both Google and Microsoft Code in this Assembly threw out a “blockbuster.” Google co-founder Sergey Brin announced at the Conference, Google has produced few new autopilot prototype car Microsoft CEO Barnard revealed that Skype will launch Skype Translator, to provide users with voice and text translation.

Code Conference registration fee is $ 6500 per person, but the technology elite is rushing to foot the Bill. Participants stated that they recognize and trust the team, believes the team spirit building high specification, high quality professional interviews.

Why say goodbye to old Club?

Founded Re/code that year, Mossberg is 67 years old, seems to have missed the golden age of entrepreneurship, that is what prompted its determined bid farewell to decades of work for a long time is that the “soil”?

Mossberg speaking on a number of occasions, said, I am lucky to have such a good partner, saying cooperation with siweishi like a fish in water, has always been a highly enlightened State. Siweishi think they are rarely due to differences in opinion over what is usually siweishi suddenly comes up with a new idea or inspiration, Mossberg says more minutes, and then both sides can agree on how to implement in the next step.

When asked why the media when leaving the Wall Street Journal, the two men said their products this is independently operated, greater autonomy, also achieved a certain degree of influence; but it is financing this piece basically no independence, they want to fight hard with team can enjoy the “fruits of the harvest”. But wants to have full ownership of the Wall Street Journal, “so we made a simple decision, looking for investors like us go on with our business. “She said.

Siweishi find the idea of co-production investments for NBC Universal and Windsor media (Windsor Media). Its first round of financing valued up to 200.03 billion dollars. Mossberg shares held two-thirds and siweishi, the founding team, the remaining one-third held by the investor.

NBC Universal will provide Re/code with technology and content on digital media, Re/code all of the video and the news will be on NBC, CNBC and MSNBC and website. Patelixiya·Feili-keluxier, Chairman of NBC Universal (Patricia Fili-Krushel) that the cooperation with Re/code is to explore a new way to produce high quality, interactive news.

Windsor Media CEO terui·saimeier (Terry Semel) said that “cooperation with Re/code is a great opportunity to reinvent our brands, as technology and media are being innovative, needs to rethink and redefine. ”

Value of high quality original content forever

Since Re/code.net was launched earlier this year, almost entirely from AllThingsD player-wise manuscripts in the early and later has been added, but still maintain a consistent standard of quality.

As the Mossberg says, “we cover quality standards and adhere to the code of ethics has not been changed, manuscript quality remains above the number. “He stressed the need to win the trust of readers will not be able to rise to speak with them.

As social media becomes more and more importance to higher traffic sources and content delivery platform. In November, the Re/code announced the closure of its website comment section will discuss the positions transferred to Facebook, Twitter and other social media.

A lot of people know about the news aggregator site BuzzFeed most of the income from the primary advertising. Since August, Mossberg also announced that Re/code try to native mode of advertising, but advertising will be clearly identified “sponsor content” message. This may be Re/code in addition to Code Assembly is another important source of profit.

Re/code efficiency of the editorial team’s premium content is generated by its core values which, although relatively serious theme, but its effectiveness and sensitivity of the news has a very professional grasp.

It is worth mentioning that, United States National Press Foundation will “2014 outstanding online journalism award” given to Re/code, the previous winner for the Wall Street Journal and NPR.org. Judges said, the width of the Re/code science and technology development was very good and original in the evaluation, interpretation and insight into the technology industry as a whole and in great depth.

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