Chen Hongsheng: cars and embrace the Internet, discover, share
December 18-19th 2014 Conference 18th Internet economy held in Beijing, China. Geely Chen Hongsheng, Deputy General Manager at the scene dialogue aspect of the record:
Cars are a very traditional industry, Li shufu, Chairman of made in 2010 to embrace the Internet, saying that you as soon as possible to talk to Ali, how to use the Internet to sell cars, we talked for almost a year. Because Ali had no experience selling cars, is completely unfamiliar to us. How to sell over the Internet? Automobile industry chain for so long, this product key was added after sold out a series of related services is an industry chain. We talked for about a year, to April 2011, the first flagship store opened in the cat. Talking about we are in the process of with conventional industry thinking to issues, talk down on several occasions, when feeling that cars can be sold. That kind of impact on our traditional way of thinking, we should say has overwhelmed us. Our vision can be so wide, our customers have special access to your product and brand.
First two characters called hug. Second two characters called groping and exploring. Automotive electrical contractor and spread or even, in fact, we are facing a problem and explore. How to use this moment, especially mobile Internet for the auto industry, not just the industry itself, and our complex relationships with the customers, we explore. Such as auto finance, how on the Internet after the delivery because it was not delivered on the Internet, then consider buying things on the Internet there is no such a chain, is not complete. Which we exist and Internet companies, and financial firms feeling their way, and long process of continuous running. Because there is a very complex vehicle, on the card of such a complex process. Geely has great on Internet Explore.
There are two words that share. Cars must be the same with cell phones, is the largest mobile terminal in the future. Now called the Internet of things, in fact many cars, including Geely emgrand implementation is basically the function you can imagine at this stage. 5G, 6G, ultimate goal may be automatic. At home I enter my destination, I boarded the press a key, the car automatically drive, you are in the car listening to music or watching movies or working on the file, this may be the ultimate goal. So the car is to embrace, discover, share.