Tencent moved the three Musketeers adds spice to the carrier is pushed fully revealed!

Tencent moved the three Musketeers adds spice to the carrier is pushed fully revealed!

Mobile Internet offers unlimited opportunities, more filled with formidable challenges. As a developer, this experience is far deeper than the PC era: an App from scratch for the millions of users of process, piracy and repackaged, severe packet loss, slow application startup, user activity and retention rates, and many other problems such as shadows. In order to help developers succeed in the cloud, Tencent has opened three exclusive ability to move to the cloud: applying reinforcement, move speed, carrier pigeons to push, called “three Musketeers”.

Today, we’ll dig dug into the “homing pigeon pushed” what are the little-known secrets of unique!

Developer unspeakable pain

“Rich, capricious; no money, resigned”. for mobile APP entrepreneur, brunt of the funding problem. App technologies, development, operations, promoting every aspect required expenses. Flush with funds and limited staffing team, each push information to the ROI is directly implicated in the developer’s waistband.

In addition, the explosion of information, redundant environment, users have become extremely sensitive and critical information led a push for an App to launch the body. How best to respond quickly to events, real-time contact up to user, user lighter prime time reaches to avoid harassment in the Middle, does not control, and achieving user segmentation, do not casually pushes the problem to solve. Once pushed errors, easily offensive to the user, resulting in loss. Users who watched the Bowl says no no, that make it difficult for developers.

Competitive environments and demanding users, developers urgently need a more accurate, more intelligent business tools to meet their operating costs, push the touch-up in real time, accurate and retained the four users in my heart pain.

Little pigeon enlarged enrollment

This developer pain points, Tencent pigeon pushed the four big guns–free, fast, accurate and easy to use–highly targeted.

Question: carrier pigeons to push what is achieving timely, precise, targeted contact up to user? Secret, Tencent, based on greater data capacity, homing pigeons with a strong user orientation and screening mechanism to label, specify the number, timing, duplicate and customization options for segmentation, specifically –

First, pushed by label. In General, the label can be divided into geographic label, loss of application version label, user label, as well as potential loss of users tab. GEO tag commonly used for location services, application version label applies to the version upgrade notifications, or specific operational activities, for 3 days, and 7 days of inactive users, the loss of user labels commonly used to leave a running back. Even more amazing is that the potential loss of users tags can also predict the imminent loss of the users in 7 days. Pro upgraded pigeons over potential losses, potential paying customers, pushing a specific operational activities more tailored.

Second, according to the specified number is pushed. Access Developer SDK, you can select any account when pushed, including QQ, micro-signal, the user registration email, cell phone number, according to crowd numbers push the package to the specified precision, the effect is secure.

Third, timing, and timing repeat push. According to push plan, developers can set push ahead of time, or set the timer to repeat time support push the perform tasks at a time and really saves time.

Finally, custom build tab. Pigeons are also able to create labels for developers with custom interfaces, such as the Beijing college students enjoy their food, spending money in Shenzhen with high potential of white-collar workers, establishing accurate labels and push for the target population.

Finally, effective control. Pigeons can set time interval for users can receive messages and avoid unnecessary interruptions to users during the night. This is definitely “death hand” value resort, received three points if midnight push, App unloading solution users will be unhappy.

In addition, the carrier recently pioneered uninstall reporting and statistics features, developers can pinpoint uninstall applications are produced every day, and used carrier pigeons to push capacity accurate push custom notification messages to the user, and significantly enhance the user’s activity and retention rates, and maximum retention of users and reducing the unload behavior.

At present, including in every series, national series used carrier pigeons to push, fly often, Central Weather, lottery, if you face is adorable, beautiful, 365 QQ calendar, zhenai App such as are already using carrier pigeons to push. Figures, including strategy, shooting, RPG’s 6 categories of the tour after a used carrier pigeons to push users 7th retention rates have significantly promoted, including strategy games upscaled up to 7 times.

Tencent cloud mobility solutions help developers

From seed to step into the fast lane, developers may need to come from “Angel” take him up. Whether capital is responsible for throwing money in hand for the angels, the Angel also provides value added services. Tencent to bring integrated mobile solution, the embodiment of mobile developers the cloud “Angel”.

As more and more of the same App appear, fine operation is necessary to win. Tencent’s mobile cloud solution not only provides safe and reliable infrastructure products and services, more integration of Tencent’s internal resources, for developers to enhance the refinement of operational, cash and other help, full service developers. 2014 trusted cloud services Conference sponsored by the Ministry of guidance, Tencent cloud with the security, reliability, ease of use, capacity, operational analytics tools, user resource highlights, won “mobile applications 2013-2014” award highlights their dominance in the mobile space.

To dream about, but still single-handedly spearheaded the developers, you can choose with Tencent hand in hand, make clouds dream come true.

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